Social Media

Recently I happened to check on my blogger settings and I got to discover that, few people to whom emails used to go on posts being published were no longer in the list. No idea as to how this error occurred; I have rectified it this day.

So with all the big talk of alternate media aka social media going around, with the necessitated use of smartphones and addictive periodic checking of this device - we thought that it was time to jump in the ring. The way to reach out to people at large getting changed, our enterprise had to improvise. Born the new page at Instagram - bhaisagarchd

Being a business account we follow relevant pages and are followed likewise. Anyhow, this post is not a soft advertisement of this account, but about my experience in a month or so of its existence. You see, a major chunk of it is FAKE. As we are progressing, we are making it a policy to have one weekly post relevant to our line of work; however we find, no sooner that we post there are 20-30 new followers in no time. If one actually goes about looking at who are the people behind it, its no less than a revelation of the current times and state. Each and every is claiming to be a social media guru, some have their handle as xyzofficial, some proclaim to be experts in food and travel while others are not so far behind with motivational quotes - basically a rage to pile on the followers. A virtual identity with minimal connect to reality. Now that we don't follow back, the same accounts un-follow you in next few days and you are back to your original number. 

So, following and followers is a game and much so driven by these so called social media marketing companies. While our idea to make an account was to showcase our client base and everyday practices followed at work, since most of the times these things go un-mentioned. So a platform where a prospective client can easily go and see what has been our journey and have an overall idea of us as an organisation, was, what beaconed us to make this move. But I believe, that is not the case as major chunk out there is selling themselves for what they are seemingly not.

So lets see where this experience goes and the learnings that come with it. We will be real.